If no one is reading your blog posts, you’ve got company. You’re in the 90.63% of content that gets no traffic from Google. One big reason is readability. If it’s hard to read, they’ll find something easier to read. Bounce in 1.78 seconds. Sad. ? Average eyes glaze over when they see long sentences, difficult […]
How to Use Readability to Get People to Actually Read Your Blog (and other content) Read More »
Semantic SEO is at the heart of reading the searcher’s intent. Different people Google in different ways. Semantic SEO is writing and optimizing your content improves your website’s traffic. It creates content that’s relevant to a user’s search query. Semantic SEO involves structuring your content topics, sub-headers, and overall text in a manner that systematically
Understand Semantic SEO to Succeed in Global Content Marketing Read More »
Content marketing should be part of every global NGO’s marketing mix and digital marketing planning in 2022. Marketing for nonprofit organizations has its own mix, and content, similarly, must strike a balance between negative and positive. Content marketing for global NGOs broadens reach, publicizes their cause, and it can be done on a tight budget.
Content Marketing for Global NGOs in 2023: Know Yourself, Communicate Authentically Read More »
